Obama’s advisors are telling him that he may need to forego his Blackberry addiction. First his smoking, now this. In 2005, 2.5 million people used Blackberries. Obama is part of that statistic. Apparently, Obama made his addiction obvious at his daughter’s soccer game, when the media caught him in the middle of his crackberry habit. No sooner had he whipped out his unit than Michelle slapped him on the hands and told him to put it away. He quickly followed her orders … as a good husband should.
What I love about this addiction is that we don’t have to hide it, and those that look on aren’t judging us, but rather wishing they didn’t leave theirs at home.
Osterman Research conducted a study and found that about 25% of the workforce use mobile handheld devices currently and by the year 2010, that number should increase to about 40%. Also, about 50% of the nation’s users employ BlackBerries, whereas only 5% use iPhone. Looks like Apple better get its freak on.
I know, I’m so white.
Now this data is interesting – for those addicts who clearly weren’t thinking clearly and left their BerryBrain at home, 20% would immediately, without pausing, without passing Go, head back home to retrieve it. Nine percent would con a family member to bring it to them and 23% would alert friends, family, and possibly the media that they forgot their thinking devices.
But, here’s the research that I found the most intriguing:
- 79% checked email in the bathroom
- 77% while driving
- 11% while engaged in intimate behavior (that would be me)
- 16% crackberried during a funeral
- 41% while their commercial plane was in the air
- 94% during work nights or weekends
- 96% while on vacation
All of this leads me to wonder, does Obama take his Blackberry to the pooper?
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